Updated on : 22/01/2021 12:00 PM
PNG Jewellers began its journey 184 years ago and it continues to be on the path of excellence. The very proud legacy of PNG Jewellers began with a small shop in Sangli where the family used to sell gold. Carrying forward the vision of Gadgil family's doyen Purshottam Narayan Gadgil, Dajikaka Gadgil steered the business to Pune and expanded its horizon of success. With his hard work and persistent efforts, he steered the business to great heights that it has reached now. This rich legacy of fine craftsmanship and finer values earned over 184 years is the group's greatest treasure. The business morals and ethics have been passed on from generations in the family, and even today the group stands tall and proud based on the three pillars- Trust, Purity and Commitment.Trust of customers, industry fellow members and co-workers cannot be bought or thrust upon, it is something that is earned over the years with relentless hard work. PNG has always prioritized trust over everything, as lasting success can only be gained through genuine goods, good service and promptitude. We have always believed in the power of the trust that people put in PNG Jewellers, and understand our responsibility to uphold it. Consistency and honesty are the best methods to ensure a long-going and successful business-Dajikaka Gadgil.Purity has been the epitome belief of the company. Since inception PNG firmly believes in offering its valued customers all its products in its complete form, be it gold, diamond or silver. Purushottam Narayan Gadgil, Dajikaka has strongly followed the ideals of purity and has infused this strong value in the business. Purity is of paramount importance in the business of gold. Our transactions must therefore be fully transparent. One's customer has to be convinced of the purity of the gold he is buying - Dajikaka Gadgil.Commitment is of offering genuine quality products to customers along with customer service to the customers before and after shopping to make their shopping experience best. PNG has been successful in flawlessly servicing its esteemed customers for over 184 years. The PNG legacy is unmatched and unique by itself. Lasting success can only be gained through genuine goods, good service ad promptitude-Dajikaka Gadgil.PNG is 100 percent committed to its esteemed customers and in turn it has been very well appreciated by them which in turn have built up a very large base of loyal customers.
Italian collections in 18k gold. For the ones partial to a westernized touch, our suave Italian assemblage depicts glitz, glamour and just a right hint of international style guaranteed to demand attention.
PNG brings forth the beauty and the sensuality of a woman through us exclusive traditional collection of jewelry that is made of gold and diamond. The timeless actress of Bollywood, Madhuri Dixit has been associated with PNG as the brand ambassador., love wearing Indian jewelry, wearing nath, adding a shringar as the beauty of jewelry adds to the rhythm of dance.
Jewelry shopping experience has been redefined by PNG with the launch of the e-commerce website by Bollywood actress Raveena Tandon. The brand has earned its credibility with the constant practice of honesty, innovation in designs and purity over the years, have seen them over the years; the way they have progressed is the fact that they are credible people whom bias trust
PNG has been synonymous with truth, purity and commitment towards its customers and Bollywood superstar Salman Khan has been the brand ambassador for PNG. I want to make people aware of the brand because PNG is a good brand and they actually make good stuff. So I thought to be a part of the brand.
PNG Jewellers are proud to design the exclusive and royal jewelry collection in Bollywood biggie Prem Ratan Dhan Payo. "I love to wear Kan ka bali and in (Prem Ratan Dhan Payo) PRDP, I am wearing the flower tops designed by PNG
PNG Jewelry beholds a rich collection of traditional jewelry that reflects the aesthetic sense of the Maharashtrian jewelry. Actress Soha Ali Khan was the face of the wedding jewelry collection by PNG. "My favorite jewelry as a bride is the necklace that is made of pure gold and inspired from the temple art. This jewelry has a got a beautiful aesthetic sense and some of this gold are very old.
184-year-old legacy of Trust, Purity & Commitment - that is what makes 'Parampara Achchai KI. Hollywood star, Salman Khan perpetuates PNG Jewelry legacy in the new ad
Accomplished dancer and Marathi actress Amruta Khanvilkar added colors in the inauguration ceremony of the PNG store in Hadapsar. The Marathi actress who loves PNG jewellerys added fun and liveliness in the inauguration ceremony by cheering the corztestants in the Tola Ani Bola contest.
Marathi actress Sai Tamhankar who is a great fan of PNG jewellerys for its exceptional customer service and credibility was there in the inauguration of the Hadapsar Suvidha counter on the auspicious occasion of Gurupushyamrit by PNG Jewellers. She was also there in the occasion of Dusshera and tried the Temple Art Jewelry and Maharashtrian Jewellery.
Think Pure deeps down to the conviction of Dajikaka who was a visionary and whose relentless efforts lead to the firm establishment and expansion of the family business. Purity is the most significant aspect of the Think Pure convictions. Purity stands for the honest and pure dealings in the business where the customer is convinced of the purity of gold and buys the product with full faith. His experience in the business has shaped his convictions and purity forms the basis of the business of PNG Jewellers.
I often say at our Association meetings that just one jewellery sending a customer away with substandard gold can bring disrepute to the whole business. The honest route in business is tough, as against the get-rich-quick route. Lasting success can only be gained through genuine goods, good service and promptitude.
People over Profit is another most significant aspect of the Think Pure convictions. Although profit is the prime aim in business, but there are times when one needs to go out of way. This is done many a time with providing jewellery to the customers when there is wedding or an engagement ceremony. Though a made to order jewellery takes ten to fifteen days to be delivered but on this special occasions PNG have stretched their service by delivering on time, either by making a new piece or by modifying a piece of jewellery from the stock. Here the person is put ahead over profit and this is what makes PNG stand out over time and win the trust and loyalty of the customer.
Think Pure social welfare foundation inaugurated at the hands of Dr. Raghunath Anant Mashelkar. The Think Pure social welfare foundation is an organization which was inaugurated on the 37th birthday of Mr. Saurabh Gadgil, Managing Director. The foundation has three aims: To promote Education and Empowerment of Women, To provide Care & a Happy environment for the aged, and Assist Needy Students in Vocational Pursuits especially in the field of music.The inauguration of the organization took place at the hands of Padma Vibhushan Dr. Raghunath Anant Mashelkar, President, Global Research Alliance. Shri. Kumar Ketkar an eminent Journalist was the chief guest for the ceremony along with Shri. Sanjay Kakade, Member of Parliament, Smt. Chanchalatai Kodre, Mayor Pune, Shri. Aniket Amte, Social Worker, Lok Biradari Prakalp. Dajikaka Gadgil passed away in 2014, on 10th January, eight months short of his 100th birthday. The Think Pure social welfare foundation wishes to further his philanthropic legacy through this initiative. Shri Saurabh Gadgil, Managing Director, said “establishing such organization was the dream of Late. Shri. Dajikaka Gadgil. We are very happy to live his dream and contribute in the welfare and development of the society. Think Pure social welfare foundation is funded by PNG Jewellers and Gadgil Holdings and they will work for every possible social cause.
The Godfather of the Jewellers association in the State of Maharashtra, Shri Dajikaka Gadgil has been a blessed persona for the new age entrepreneurs and associates of this field. Born in Sangli on the 11th Sept 1915, Shri Dajikaka had been known for his relentless efforts and dedication to his ancestral business that was initiated by his great grandfather Shri Ganesh Narayan Gadgil in the year 1832.Since 1935, Shri Dajikaka has been zealously looking into the firm establishment and expansion of the family business. The brand saw rapid expansion under his vision and was present across Maharashtra including Pune, Aurangabad, Nagpur Thane, Vile Parle, Ahmednagar & Latur. It also created international presence with a branch in USA. The landmark achievement of the brand was its first store under Dajikaka on Laxmi Road,
which was earlier known as cloth martroad was soon recognized as 'gold mart road' in Pune.P. N. Gadgil Jewellers Pvt. Ltd. today have more than 12 spreads across Maharashtra and one in USA. The brand sees an annual turnover of about 3000 crores and has been the source of employment for more than 1200 people.Dajikaka has been honoured with the coveted Lifetime Achievement Award for the Retail Category, at the milestone 10th Annual Gem fields and Nazraana Retail Jeweller India Awards 2013 in association with HRD Antwerp and Dharmanandan Diamonds. The award venerates his career achievements and recognizes the glorious journey he had been through in all the years spent with the Indian retail jewellery industry.
Dajikaka was a man of the masses and he contributed in the social development. His social contributions include:
ACHIEVMENTS: Shri Dajikaka Gadgil earned a lot of love and fond respect in all his audiences, who have been following his growth, success and grants he has provided to the society.
Shri Dajikaka Gadgil was one of the pioneers of the Jewellers association of Maharashtra, He was elected as the President of the 'Pune Saraf Association' in the year 1987. During his tenure the number of members increased from 125 to a remarkable 400. Once together, he truly exhibited and shared his belief of comingtogether and marching in collective progress that could benefit each member. He then initiated an association in the name of 'Suvarnapatra' that helped create awareness amongst the jewellers about the rules and regulations.
Executive Director of P. N. Gadgil Jewellers Pvt Ltd. He is active in the family business since 1981 as a partner.Born on 27th July 1959 & brought up and educated in city of Sangli. He has acquired a diploma in Mechanical Engineering.He can handle all the business tasks with fluency. He has excellent customer contact and possesses lot of hands on experience of customer psychology. He looks after all the technical and operational aspects of all the branches. He is also involved in maintenance of stock levels and sales logistics, accounts and HR related compliances in respect of Government authorities, as we have over 1300 employees.He strongly believes in collective effort in business expansion. He is a hard worker and readily receptive to any change. He prefers working with a low profile.
Creatively blending the age-old tradition with technology in a surging and booming Indian economy, the dynamic scion of the powerful, established business house, Saurabh Vidyadhar Gadgil holds the spirit and modern vision for P. N. Gadgil Jewellers.
A sixth-generation successor of the distinguished Gadgil family-pioneers in the gold and jewellery industry of Maharashtra, Saurabh has been instrumental in transforming the image of PNG to a professionally run corporate entity with global ambitions.
An ardent sports enthusiast, he has been a champion at many a chess competition, as well as being good enough to finish second at the national championship. Saurabh is a passionate, voracious reader with eclectic tastes, besides being a movie and travel buff.
From a single traditional store to a rapidly growing chain of outlets today, PNG today boasts of 24 swanky classy stores across India, U.S.A & Dubai. It's remarkable that the turnover of PNG before Saurabh stepped in was USD 8 Million in the year 2000, and today stands on a whooping USD 291 Million with 1500 employees and 500 Karagirs (Craftsmen) under its umbrella.
Over the year's business diversified under his ever-advancing intellect and flourished through Gadgil Holdings Pvt Ltd established in the year 2008.
Under which he ventured into:
Brand PNG has set in motion a nationwide foray, with its best collections under Saurabh Gadgil's guidance. Some of which are "Timeless - By Madhuri Dixit-Nene" The superstar tied up with PNGJ which showcased the line of jewellery designed by Madhuri Dixit at PNG Boutique. PNG's association with Rajshri Production to showcase its traditional jewellery in the mega block buster movie Prem Ratan Dhan Payo starring Sonam Kapoor and one and only Salman Khan. Mr Salman Khan's Being Human, a brand which combines notions of affordable fashion and charity Launched Being Human Jewellery with Style Quotient Pvt Ltd, a sister company to PNGJ which also launched exquisite designer jewellery with czar of fashion world Tarun Tahiliani To celebrate the rich and vibrant culture of Maharashtra, PNGJ launched 'Adhunik' Collection which is a fusion of traditional and modern contemporary jewellery.
Saurabh has in his array of many awards conferred over him:
'IT award 2010' in the Multimedia, Entertainment & Gaming category, by Maharashtra Government, through the hands of the Chief Minister of Maharashtra.
'VERA Young Achievers Award' by Rotary Club of Pune Midtown, for vocational excellence and high ethical standards in business through the hands of Mr. Dilip Valse-Patil, President Legislative Assembly, Maharashtra State.
He has been felicitated as 'Young Leader' by various colleges and institutions.
He also delivers lectures on marketing and management at various colleges in Pune.
Recently Saurabh Gadgil was awarded The Most Admired CEO Of The Year 2016 by DNA, National Gems & Jewellery Summit.
Launch of Think Pure - A social welfare Foundation:
The Foundation aims to provide financial and volunteer assistance to the NGOs and will also participate in thought leadership and helping them to further their vision and execution.
"Think Pure social welfare foundation" has three basic tenets,
This intense step ahead to launch Think pure was initiated by Saurabh Gadgil.